Data & Analytics

Posthog

PostHog is an all-in-one platform designed for product engineers that combines product analytics, session replay, feature flags, and experimentation tools. It captures product usage data as events, enabling teams to analyze user behavior through dashboards, funnels, graphs, and trends. The platform supports integrations and offers single sign-on (SSO) with Google, GitHub, and GitLab. PostHog operates on a usage-based pricing model with generous free tiers, allowing unlimited tracked users and team members without limits on API access. The platform is targeted at product engineers, early-stage startups, hobbyists, pre-product-market-fit teams, and scaling organizations that prefer self-serve analytics without sales calls. Users can start with a free tier that includes 1 million events, 5,000 session recordings, and 1 million feature flag requests per month. Beyond the free tier, pricing scales based on volume with tiered rates for events, session recordings, and feature flag requests. Additional platform add-ons and AI credits are available for purchase.

Updated Feb 9, 2026usage-based

Visit Posthog ↗Visual Guide

Overview

PostHog is a usage-based, all-in-one product analytics and experimentation platform with generous free tiers for startups and product teams.

Pricing

Early-Stage Startup Analytics

A startup wants to track user behavior without upfront costs or sales calls.

Feature Rollout Management

A product team needs to control feature releases and measure impact.

Quick Start

Integrate

Use the API or SDK to start sending events from your product to PostHog.

Set Billing Limits

Configure billing limits per product to control costs and avoid surprises.

Estimate Costs

Use the pricing calculator on the website to estimate expenses based on expected event and recording volumes.

Analyze Data

Access dashboards and funnels within the platform to begin analyzing user behavior.

📊

Strategic Context for Posthog

Get weekly analysis on market dynamics, competitive positioning, and implementation ROI frameworks with AI Intelligence briefings.

Try Intelligence Free →

7 days free · No credit card

Pricing

Model: usage-based

Free Tier

1 million events per month
5,000 session recordings per month
1 million feature flag requests per month
Unlimited tracked users and team members

Boost Add-on

$250/month

Platform add-on for enhanced capabilities

Scale Add-on

$750/month

Platform add-on for scaling needs

Enterprise Add-on

$2,000/month

Enterprise-level platform add-on

Beyond free tiers, event pricing starts at $0.0000500 per event for 1-2 million events, decreasing with volume. Session recordings and feature flag requests have tiered pricing. AI credits are available at $10 per 1,000 credits with a 20% markup over LLM costs. Discounts apply for startups and non-profits.